Darsa Boya is a family-owned boutique paint company in Turkey renowned for its expertise in aluminum paints. With a strong history and a reputation for quality, Darsa Boya has become a symbol of excellence in the paint industry. They asked us to update their brand, and we took on the challenge of giving their entire identity a fresh look while keeping their unique character intact.

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Our goal was to modernize their brand while honoring the qualities that have made Darsa Boya a trusted name. We worked on blending innovation with tradition to create a new visual story that would appeal to both loyal customers and those discovering Darsa Boya for the first time.

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We started by bringing together the separate logos of Darsa and Silvester to create a more unified identity. We also enhanced their classic red and blue colors with brighter and more refined shades, adding a touch of vibrancy. In addition to the logo changes, we revamped their packaging series. We aimed for a harmonious design by combining lively colors with minimalist elements, creating a visually appealing package that reflects the quality and sophistication of Darsa Boya's aluminum paints. This refreshed packaging is a testament to our commitment to exceeding the expectations of Darsa Boya and its valued customers.